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Why summarizing for social media
Summarizing long-form content is necessary for businesses and content creators looking to stand out on social media and effectively reach and engage with their audiences. With so much content being shared daily, it can be challenging to make your message heard. By effectively summarizing your content, you can more easily cut through the noise and effectively communicate your message to your target audience.
Social media has become a vital part of our daily lives, and it’s a pivotal way to reach and engage with your audiences. However, with so much content being shared on social media daily, it can take time to stand out and make your message heard when coming from long-form content.
Long-form content on social media
Long-form content can be a blog post, news article, or website page. These types of content often contain valuable information, but they can also be time-consuming to read or watch. Summarizing the main points can make the information more easily accessible and shareable with your audience.
Summarizing long-form content also helps you tailor your message to your target audience. You can create more engaging and effective posts by highlighting the most critical points and focusing on the most relevant topics for your audience. Also, summarizing long-form content can help you maintain a consistent tone and message on your feed.
The Twitter challenge
Twitter is arguably the most challenging social media due to its 280 characters limit. When summarizing long-form content for Twitter, it’s even more essential to focus on the key points and main takeaways, identifying the main idea or theme of the content and any important facts or figures. Usually, these are the steps needed to do so effectively:
- Read the content thoroughly before summarizing it.
- Identify the main idea or theme of the content.
- Highlight any important facts or figures.
- Consider the tone and style of the content.
- Keep the post concise, focusing on the most critical information.
So while summarizing long-form content for Twitter is the best (if not needed) way to reach and engage your audience, it is also very time-consuming!
What about the other socials?
Summarizing long-form content on other social media platforms like Facebook, Instagram, and LinkedIn it’s equally important and challenging. While these platforms may not have a strict character limit like Twitter, keeping posts short is essential due to the average person’s attention span (around 2 seconds).
Additionally, longer posts may be shortened in the feed and require users to click somewhere to view the entire post. Lastly, social media algorithms tend to favour shorter posts because they are usually more engaging. This means that while we can go a bit longer on other social media, it’s still essential to have a solid opening to grab users’ attention and be concise and focused on keeping it all short and to the point.
Tweetify It
All of this is where Tweetify It can help you! Tweetify It is a new service that allows you to take any long-form content, like a long post on another social, a link to a blog post or any other long-format content, and summarize it into a tweet: goodbye to Tweets containing a link or long threads! It allows you to decide the tone for your post (for example, neutral, engaging, persona, business etc.), what topics to keep and the ones to ignore, profiles to quote, language and more, and it makes personalized Twitter posts ready for you to review and use in one click.
Not only, but it also optionally allows you to create summarized and concise posts for other socials like Facebook, Instagram and LinkedIn, becoming a one-stop solution saving you time and effort summarizing and repurposing your content for social media.
Try it for free today: 50 lifetime credits are available to all new accounts!
